Coverage in The Evening Standard's round-up of the best online clothes shops & fashion boutiques article, in the luxury section. "The unique site gives smaller..
This week Young British Designers said hello to a brand we have been in love with since we heard the very mention of its name: Lost Property Of London. We didn't even know what they did. But we had a feeling we were going to love them all the same.
And we did. Lost Property of London is the creation of Central St Martins educated Katy Bell. Katy grew up in Kent and has been working in London for the last seven years. She graduated in 2006 and went on to work firstly for a design studio and then for a set designer.
Lost Property of London was founded in 2009 and immediately hit the right note with its coolly understated range of eco luxury accessories. Abandoned fabrics are collected and discerningly transformed into fashionable yet practical objects of desire. Potentially polluting manufacturing processes are avoided at all costs and are replaced with handmade techniques and natural finishes which only serve to add to the unique styling.
Vogue, Elle, FT and more are waxing lyrical about this new London brand, with every reason to do so. The brand ethos is all about "remembering to look for the beauty in everything".
We are utterly smitten. The bags look lived in and loved in and each one is entirely unique. Soft yet tough Fair Trade coffee sacks are up-cycled with naturally beaten grainy leather and pop of colour linings. I'm still to choose between the Belmont Messenger (big enough for my laptop and my purse and my notepad and my camera and my book!) and the Rivington Rucksack which for all the world has something very Annie Hall about it. I can see me in this summer's longer length skirts, horn rimmed sunnies, washed out vest and my man's old denim shirt. And the Rivington. And the sunshine.
Eco. Luxe. Unique. Affordable (Prices range from ┬£60-┬£200)
Maybe I should just have both.