We are often heard waxing lyrical about emerging young British designers. In the midst of AW12 London Fashion Week we are delighted to confirm that we remain blown away by the length, breadth and depth of this country's fashion offering. Making it through to any aspect of Fashion Week is a huge achievement and must seem nigh on impossible for many emerging designers just leaving our brilliant fashion schools. "What are you/they looking for?" "How do we go about it?" are the questions we get asked on a daily basis: "How do we take our designs and make them receive serious consideration out there in the business world ?" Well, we've recently launched a brand new label on youngbritishdesigners.com. A label that has arrived with the impact o..
Sometimes a pair of shoes gets into your head and won't let go. You can see yourselves in them, see them making every outfit burst into life, see everyone staring at your gorgeous new heels. What you absolutely can't see is your life, your wardrobe, your summer without them. T's been that way with me since I laid eyes on the Sirena skyscraper heels from Atalanta Weller. They are everything I love about young British designers and they are everything I love, personally, in a shoe. They are high. But being made by Atalanta I know that I will be able to walk in them all day long with that peculiar springy comfort only her designs give me. They have an element of strapped up bondage about them. Something that makes me feel at once secure yet wi..
It is the mark of a true master when he moves from boy to boy-girl to girl yet manages to retain his very own signature aesthetic. Eudon Choi brought us SS14 in a burst of florals and stripes. More gently feminine than we've ever seen before yet for all its exuberance still cleanly, precis..