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 The YBD Story

Young British Designers was born in 2010. Our vision is to discover and showcase the very best of uniquely and soulfully curated emerging British fashion talent. 

YBD represents Young Designers (of all ages), who we believe to have a singular integrity and an unstoppable spirit at the very heart of their brand. 

Our customers tell us they choose to wear YBD because it reflects their own sense of individuality and an insatiable desire for the uniquely personal.